Brand DM Pitch (Instagram)
Writes a 2-4 sentence Instagram DM pitch to a brand contact, with no link and a soft ask.
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What you get
Get a 2-4 sentence Instagram DM pitch to a brand contact, with no link and a soft ask, in a ready-to-send format, perfect for ugc creators
Who it's for
- Influencers reaching out to brands for collaborations
- Estate agents pitching properties to potential clients
- UGC creators seeking gifted posts or ambassador trials
- Small business owners looking to partner with bigger brands
Use cases
- Sending a follow-up to a brand you pitched last week
- Reaching out to a brand for a potential ambassador programme
- Asking a brand for a gifted post or product review opportunity
- Introducing yourself to a brand as a potential collaborator
- Following up on a previous conversation with a brand
FAQ
how do i pitch a brand in a 2-4 sentence dm without sounding spammy
Keep it concise and personal, mentioning your genuine proof of using or loving the brand, and make a soft ask for the right person or a low-commitment next step. This helps to build a connection and increases the chances of a response. The pitch should be 2-4 sentences long, with no links, to avoid being buried by Instagram's algorithm.
what should i write in my instagram dm pitch to a brand
Write a brief, personalised message that includes your genuine proof of using or loving the brand, and a clear, low-commitment ask, such as requesting a call or an introduction to the right person. This helps to establish a connection and shows that you've taken the time to research the brand. The pitch should be 2-4 sentences long, making it easy to read and respond to.
how long should an instagram dm pitch be
An Instagram DM pitch should be 2-4 sentences long, making it concise and easy to read. This length helps to keep the reader engaged and increases the chances of a response. Any longer and you risk being seen as spammy or too pushy.
how do i write a good instagram dm pitch for a brand collaboration
Start by mentioning your genuine proof of using or loving the brand, then make a clear, low-commitment ask, such as requesting a call or an introduction to the right person. Keep it concise, personalised, and free of links to avoid being buried by Instagram's algorithm. This helps to build a connection and increases the chances of a response.
Sample output
1. Been wearing Gymshark leggings in every gym session for 2 years and my audience has taken notice - I've tagged you organically 4 times already. My followers love the quality and style of your products. I'm interested in exploring a collaboration, potentially starting with a gifted post and Reel. Happy to send over my media kit for review. 2. Gymshark has been my go-to for gym leggings for 2 years, and I've given you organic shoutouts 4 times on my feed. My audience trusts my opinions on fitness gear, and I think they'd love to see more of your brand. I'd be open to discussing a gifted post and Reel collaboration - can you point me in the direction of the right person to talk to? 3. For 2 years, I've worn Gymshark leggings in every gym session and my followers have seen them in action - I've tagged you 4 times because they're that good. I'm looking to collaborate with brands that align with my values, and Gymshark is at the top of my list. Could you let me know who I should speak with about potentially working together on a gifted post and Reel?
Last updated: 2026-06-28